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The Progressive Turnout Project, a Democratic Political Action Committee (PAC), chalked Lamb’s edge against Saccone up to digital campaigning. “Tonight’s results show that our data-driven turnout program made a huge difference in this razor-thin race,” said Executive Director Alex Morgan in a statement.
“While many groups decided to ignore this election, we invested in a comprehensive effort because it’s clear that we can’t leave a single seat on the table in 2018,” she said. The group spent $100,000 in the race and put out 50,000 text messages to voters. “Texting was an integral part of our program in Pennsylvania and we plan to bring it to all of our programs this year,” Morgan added.
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- March 14, 2018
