HOW WE WIN
Our 2020 strategy
Our 2020 goal: take back the Senate and the White House. Specifically, we’re reaching the voters Democrats need to win in these races:
We’re making our biggest investment ever — in dollars, in staff, and in voters.
We focus on meaningful voter contact because it works: our field programs boosted turnout by an average of 10.4 percent in the historic 2018 midterms.
Here’s how we make the biggest impact on voter turnout:
- We use the latest predictive analytics to identify infrequent Democratic voters, weighting vote history, demographic information and other data to identify a voter’s likelihood to turn out and vote for Democrats.
- We hire local teams who know the issues most important to their neighbors.
- Our program is built around multiple, in-depth conversations with every voter. In 2020, that means calling voters at home, writing them letters — and following up to make sure they have what they need to make a plan and vote, especially by mail.
Since our founding in 2015, Progressive Turnout Project has knocked over 2.1 million doors to elect Democrats. In 2018, we were on the ground in 18 battleground House districts, boosting turnout by 10.4 percent on average.